When I first started my business, I named it “Coaches Partner.” My vision was to support athletic coaches’ spouses to grow and develop their own businesses. I was married to a college basketball coach and had grown a thriving human resources consulting business. What better idea than to help others like me? 

Not such a great idea after all. 

I worked tirelessly to drum up business, including involvement in online spouses groups and speaking regularly at the annual National Association of Basketball Coaches (NABC) convention at the Final Four tournament, as part of their spouse programming. Despite putting my best foot forward, my efforts only materialized one client who wasn’t even that dedicated to her business endeavor. 

Which leads me to – 

Something every small business owner needs in their toolkit: Resilience. 

As small business owners, we might not have the colossal budgets of the big players, but we’ve got something better—nimbleness. Being small means we can pivot faster, adapting in turbulent and uncharted waters. Being resilient is not just about surviving; it’s about thriving.

My Pivot

After all of that hard work, I was frustrated to say the least. I gave myself a six month challenge. I’d try something new in my business and, if it didn’t work out during that time frame, I’d get serious about looking elsewhere for work. 

With that personal commitment, came my pivotal decision to use my challenges as stepping stones toward a greater understanding of my true calling. 

Resilience kicked in. 

I had always been saying to my husband that former athletic coaches make the best people in business. Their recruiting, coaching,and teaching skills, partnered with their intense work ethic, make them ideal business professionals. So – I shifted my client focus to former athletic coaches transitioning into business. THAT got the ball really rolling with Coaches Partner (and how about that, the name still fit!)

Since that time, my business has made other transitions and I serve many others outside of the athletics realm, but Scattered to Streamlined would never be here without that first main pivot arising out of resilience.

Why Resilience Matters

Picture this: setbacks as stepping stones. It’s a mindset shift. Resilient business owners don’t see failure as the end of the road; they see it as a pit stop on the way to success. Think of it as refining your strategies. You bounce back, and suddenly, you’re reaching new heights.

Adversity is our innovation muse. Challenges force us to think outside the box, come up with ingenious solutions, and maybe even discover a new business channel. 

Here’s the best news about resilience: short-term resilience strategies plant seeds for long-term growth. It’s not about surviving one moment; it’s about building a foundation for sustained success.

Resilience Strategies

How do you go about navigating your own hurdles or falls? These seven strategies will get you in the right direction.

  1. Margins Are Key: Use discipline to maintain your financial, time, and energy. Build financial reserves, focus on crucial activities, and cut the fluff. Delegate tasks and build a resilient team. This will help when you need to pivot.
  2. Focus On What You Can Control: Resilience is a dance between sticking to your vision and knowing when to adjust. Focus on what you can control, let go of the rest, and avoid the drama. Keep the fire alive.
  3. Be Aware Of What Matters: Resilience starts with clarity. Know when to go all-in and when to pivot. It’s about understanding your values and priorities. 
  4. Stay Focused And Adapt Quickly To Change: Small businesses can innovate faster. No lengthy corporate approval processes mean we can shift priorities on a dime. Stay tuned in to your business trajectory and pivot when needed. You’re the captain of this ship. This is where having a strategy coach comes into play as a partner on your business journey. Schedule your Complimentary Discovery Call with me today!
  5. Anticipate Trends: Resilience is about foresight. Scan the external environment, collaborate, and observe. What’s worked before might not work forever. Adaptability is your secret weapon.
  6. Do Those Quarterly Check-ins: Take the time to pause and reflect. What’s working? What’s not? Make changes when needed. This reflective practice keeps you agile and confident.
  7. Prioritize Balance: Burnout is the arch-nemesis. Be intentional about life outside of work. Outsource, hire resilient team members, and make self-care a priority.

Remember, resilience isn’t just a buzzword. It’s your business’s superpower. Here’s to thriving, not just surviving. 

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