Scattered to Streamlined

Maximize Your Impact by Streamlining Your Weekly Planning

Are you feeling overwhelmed and like there just isn’t enough time in the day to get everything done? Don’t worry, you’re not alone. We all want to accomplish more than time allows, but trying to juggle multiple priorities can often lead to stress and burnout. That’s why I’m here to share my streamlined weekly planning process that can help you maximize your impact and make the most of your limited time!

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3 Steps to Grab Your Prospect’s Attention in 3 Seconds

Imagine a world where your clients are so attracted by your offers, they can’t wait to work with you. As a small business owner, you might be bogged down by all the “hats” you wear to keep your business moving forward. Unless Marketing is your genius work, it can seem daunting! 

With online marketing, you have about 3 seconds – yes, 3 seconds – to make your pitch and capture your audience’s attention. During that time, your goal is to be instantly appealing with the services/products you offer. 

How the heck do you achieve that?! You are going to have to put in some work on the front end, before you even interact with your potential clients, to make those 3 seconds count.

Try these streamlined steps and you’ll be sure to amp-up your marketing results!

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5 Secrets to Capitalize on Your Q1 Check In

We are on the home stretch of Q1, 2023! I know you wanted to kick-off your entire 2023 in the best way possible. 

How are you feeling? Bummed? Frustrated?  Unsure? Proud? Accomplished? 

Regardless of the feeling (and especially if you’re on the bummed side of the feeling scale), now is the time to do a Q1 assessment to ensure you end the quarter and transition to Q2 on a high note.

Keep reading to gain some strategic – and easy – tips to help you stay on track with your Q1 goals. I’m going to give you straightforward suggestions for each of the 5 primary business categories: Finances, Operations, Personal Management, Marketing, and Products & Services. 

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Appreciation is in the Air

Whether you celebrate Valentine’s Day or not, you are probably going to see some extra cartoon hearts, flowers, and all kinds of sweet treats around this month. Some may even say LOVE  IS IN THE AIR. 

Think about how you feel when you are in love with, or even in admiration for, someone. The “warm fuzzies”, the unexpected smiles, a lift in your spirit… who doesn’t enjoy that? This sentiment of positive outcomes was one of the reasons authors Gary Chapman and Paul White applied the concepts of the five love languages (from their first book) to the workplace in The 5 Languages of Appreciation in the Workplace. 

Why is appreciation in the workplace important?

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Attract Clients You LOVE Through Confident Conversations (Part 3 of 3)

It’s the new year and you are ready to focus on working with clients you LOVE! But just how do you do that? What’s the key to attracting clients who are the perfect fit? You want clients who are ready to jump in and get the help they (often desperately) need from you, and who you will genuinely enjoy working with.

I use a streamlined three step process to achieve my goal of attracting, and ultimately working with, clients I love. 

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NEW YEAR’S RELEASE AND RENEWAL

Every year as we transition from one year to the next, I look forward to taking quiet time to prepare my soul for the new year.

This ritual fills me with comfort, inspiration and a deep feeling of relief for releasing what no longer serves me and welcoming in what does.

As we wind down both the month and 2022, I would like to share this ritual with you.

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Attract Clients You LOVE Through Effective Invitations to Conversation (Part 2 of 3)

What’s the key to attracting clients who are the perfect fit? I use a three step process to achieve my goal of attracting, and ultimately working with, clients I LOVE. 

Step One: Create and maintain an energetic prospect/outreach list

In my last blog post I discussed step one: creating and maintaining an energetic prospect/outreach list. I encourage you to read that post HERE to get up to speed.

To sum it up: I shared about creating that list of all of the people who you’d like to bring into your business world.

  • Past clients who already appreciate you and your work
  • Past prospects you enjoyed talking with but the timing wasn’t right at the time 
  • People you know you’d love to work with
  • People who already work with your ideal clients, with whom you can develop a relationship and may refer business to you. 
  • Groups you could research, explore, and join to find potential clients you love. 

Step Two: Inviting the RIGHT people in to have effective conversations.

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Attract Clients You LOVE Through a Powerful Outreach List (Part 1 of 3)

By the end of my coaching calls, usually both my client and I have big smiles on our faces. 🌟 Successes celebrated! Challenges addressed! Game plans created! 🌟

I know I am fortunate. I look forward to every meeting or call and enjoy these interactions with clients who often have become good friends. 

It hasn’t always been sunshine, unicorns and roses. I have had clients in the past who were difficult to work with – who weren’t prepared or weren’t committed enough to do the work that was necessary to grow their businesses. 

Over the years, I’ve gotten much better at recognizing who will be a good fit and bring me joy. I like to think I do the same for them. 

What’s the key to attracting clients who are the perfect fit? 

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Processes And Systems That Can Help Your Business

The past few days I’ve spent time with clients, planned out my next masterclasses (more on that later), sorted through heaps of emails, worked on sales strategy, and much more.  As a business owner, I often must wear many hats. It’s undoubtedly one of my favorite parts of my job, but it’s also one of the most difficult parts.

Often when starting out, you believe you can or need to do everything yourself. That all the details in your business can be kept track of in your head. While some may be able to, often it’s a humbling experience when you realize you can’t. This is why business processes and systems are so important. They allows us to eliminate workplace inefficiencies, save time and energy, and even make it easier to train others on your team.

There are a few key areas that I recommend starting with: accounting, task/project management, and customer relationship management.

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Time to Untwist Your Marketing!

You know STREAMLINING is my mantra!

You are already a busy business owner. You often don’t have the time for trial and error, getting caught up going round in circles trying to figure out what marketing efforts work best.

Staying up late pouring over your analytics wondering why your numbers aren’t where they need to be is no fun.

You shouldn’t feel like you have to switch up your brand voice or offerings every few weeks because nothing resonates.

I may never get these dogs untangled 😄 but I can help you streamline your marketing if you follow a few proven steps.

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